Tag: small business

  • Leveraging Earned Media

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    by

    Amy
    in

    What is Earned Media? Earned media is essentially other people talking about or producing content related to you and/or your business without receiving payment. This is why it is often called “free media.” While earned media still includes the daily news and radio interviews, the landscape has shifted to also include social media posts, online…

  • But really… how hard?

    But really… how hard?

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    by

    Amy
    in

    My first official blog post. Here it is! Welcome to my journey. My name is Amy and I am a marketing and communications specialist working in the corporate world by day and running two businesses and a nonprofit in my “spare” time. Hobbies? What hobbies? Starting businesses is apparently my hobby. While I know there…